LEGAL › COOKIE POLICY

Cookie Policy

Last updated: 12 May 2026 · Version 3.2 · Reading time: 6 min

Cookies are small files stored on your device. We use them to keep you logged in, remember your basket, measure how the site is used, and (with your consent) personalise marketing. You're in control via your cookie preferences.

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What are cookies

A cookie is a small text file placed on your device by a website. Some expire when you close the browser (session cookies), others persist for days, months, or years (persistent cookies).

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Essential cookies

These keep the site working — login session, basket contents, fraud screening, accessibility settings. They do not need consent under UK GDPR / PECR.

• byte_session — keeps you logged in (8 hours)• byte_cart — basket contents (30 days)• byte_csrf — security token (session)• byte_preferences — accessibility settings (1 year)
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Analytics cookies

These help us understand how the site is used in aggregate — popular pages, broken funnels, load speeds. All data is anonymised.

• _ga — Google Analytics 4 (13 months, opt-in)• hjid — Hotjar session recording (1 year, opt-in)• byte_perf — Real User Monitoring (30 days, opt-in)
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Marketing cookies

These let us show you relevant ads on social networks and track which campaigns drive sales. They are off by default.

• _fbp — Meta pixel (90 days)• _ttp — TikTok pixel (13 months)• ads_visitor — Google Ads conversion (90 days)
We never use marketing cookies for political profiling, sensitive categories (health, religion, sexual orientation), or to influence under-18s.
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Third-party cookies

Embedded YouTube videos, Trustpilot reviews, and Klarna checkout each set their own cookies governed by their own policies. We don't control them.

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Managing preferences

Open the cookie banner anytime via the 'Cookie settings' link at the bottom of every page. Changes take effect immediately.

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Browser controls

You can also clear or block cookies in your browser settings. Note this may break login and basket persistence.

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Updates

We review this list quarterly and after every release that adds tracking. Material changes are flagged on the banner so you can re-consent.

Questions about this policy? Email our compliance team — we reply within 2 business days. hello@byte.co.uk